What Yields Better Business Results Than Outsourcing?

Many appreneurs employ Virtual Assistants (VA) to get things done fast and cheap. 

Having a VA can, indeed, catapult your app business to new heights. 

However, having a VA requires time on your side to provide clear guidance and motivation. Also, it requires money on your side to pay the VA’s salary. 

Is there anything that you can do in your app business that would yield even better results than having a VA?

Here is the rule of thumb: 

Automate as many processes as possible in your app business with software.

Do not waste your time and money for employing VAs to execute processes that can be automated with software. 

That is, instead of hiring a VA for every possible task in your app business think about the task’s automation first. Try to find a developer to ask if the task at hand can be automated using some simple software. If this can be done, invest in the software and use it or train your VA on how to use it. This will always bring better results and motivation to your app business! 

To Your Success!

Vlad

What Are The Questions You Have About Your App Business Right Now? Comment On This Article To Get The Answers FAST!

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How To Go Cross-Platform Right From The App Business Start Fast?

If you are serious about your app business, you shall think about publishing apps on several platforms at once.

In gaming, this can be achieved through Unity or Cocos2d-X.

In other genres, this can be achieved through Phone Gap.

In Android world alone, there are more than 20 App Stores, you can publish in.

Even very small App Stores, such as Blackberry, might be interesting if you are targeting a very specific niche, such as entrepreneurs over 50, operating in very traditional industries.

The goal is to reuse as many assets as possible across platforms:

  • app content
  • app design
  • app icon
  • app title
  • app description
  • app search keywords

Here is the rule of thumb:

  • Always start on iOS first when you are a beginner in the app business. This will bring you the most revenue.
  • As you progress in your app business understanding, find a team that can publish on many platforms simultaneously.

It is so much fun to go cross-platform reusing most of the assets you created for iOS. It will most probably not double you revenue but it will definitely significantly improve your Return On Investment (ROI) in the assets.

To Your Success!

Vlad

What Are The Questions You Have About Your App Business Right Now? Comment On This Article To Get The Answers FAST!

If you enjoyed this article, get email updates (It’s free).

I’m writing a book to teach you the most effective ways to start and grow a profitable app business fast. Subscribe here and get a 25% discount when the book is released.

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How To Make Your App Stand Out With Local Notifications?

When you look at your iPhone or iPad, what do you see?

Apps, lots of apps, an ocean of apps for some 🙂

What are the apps that catch your eyes most?

The ones with better icons or the ones you use most.

What are other apps that catch your eyes?

The ones that have a little number at top right corner of the icon.

These little numbers are attention catchers!

And you can build them into your apps easily if you use Local Notifications.

You can fire up a Local Notification regularly, for instance every Sunday at 11am or on the last day of the month at 22pm. The frequency depends on the app’s purpose.

This way, you will have a regular attention catcher built into your app.

And people will have a better chance to see your app when browsing through the installed apps on their devices!

Your user retention is going to go up just by using this little trick with Local Notification!

To Your Success.

Vlad

If you enjoyed this article, get email updates (It’s free).

I’m writing a book to teach you the most effective ways to start and grow a profitable app business fast. Subscribe here and get a 25% discount when the book is released.

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How To Develop An App From Scratch The Fastest Way?

To create a custom app from scratch the fastest way, follow these proven steps:

1. Decide what the app shall do based on a thorough market research.

2. Create sketches of all app screens on a piece of paper and show the user paths between the screens.

3. Hire a designer to create a simple design of the app based on the sketch. Only native UI elements shall be used.

4. Hire a developer to create the app code based on the design. This shall include ad network handling.

5. Have the developer submit the app to the App Store.

6. Have an ASO professional create metadata for the app based on a verbal app description.

To Your Success!

Vlad

If you enjoyed this article, get email updates (It’s free).

I’m writing a book to teach you the most effective ways to start and grow a profitable app business fast. Subscribe here and get a 25% discount when the book is released.

One Iteration App Approval – How To Achieve Highest Project Efficiency?

When your developer has finished work on a feature set and sent you the current version of the app, you need to approve it.

Oftentimes, the approval entails further changes to be made by the developer.

This process can take months until you arrive at an app version that can be submitted to the App Store.

The best organized app teams have their processes so well-defined that they can do a One Iteration Approval!

It means that they only do one roundtrip: Developer -> You -> Developer -> App Store

This is much better than Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> You -> Developer -> App Store

Right?

Right.

Here is how to achieve this:

  1. Before the developer starts the work create a Google Docs document describing exactly what has to be done

  2. Before the developer starts the work, ask the developer if he has understood the document and will deliver as specified

  3. Before you accept the app build from the developer, ask to tick off the items in the document he has done

  4. Only accept the app build, if all agreed items are ticked off

  5. Once accepted, test the app build thoroughly

  6. Create another Google Docs document and put your feedback in it – exact changes you want

  7. Have the developer do the changes

  8. When finished, ask the developer to tick off the items in the feedback document that he did

  9. If all is done, have the developer submit the app

 

That is:

Communicate what you want only using written documents!

To Your Success!

Vlad

If you enjoyed this article, get email updates (It’s free).

How To Make A Living With App Reskinning? Learn About The Cash Flow!

Photo 11.09.13 08 07 32 (1)

How to make a living with apps?

If you reskin Apps, there is a certain dynamic in time and pricing for each reskin project you undertake. Here is the rule of thumb:

The more reskins you order at once, the lower the price for each reskin will be. 

That is, if your order 1 reskin of 1 app, it may cost you $600. But if you order 5 reskins of the same app, each reskin may cost you $400. However:

The more app reskins your order at once, the higher is the financial risk you take. 

This is because, you will have to pay your development team before the apps are accepted into the App Store, start generating revenue and that revenue is finally accumulated and paid out to you by Apple and Ad Networks.

Therefore, here is another rule of thumb:

Start with just 1 reskin project. Once it is successful, increate the number of reskins you do per month according to the revenue or, possibly, the profit you make per month. 

To Your Success!

Vlad

What Are The Questions You Have About Your App Business Right Now? Comment On This Article To Get The Answers FAST!

If you enjoyed this article, get email updates (It’s free).

I’m writing a book to teach you the most effective ways to start and grow a profitable app business fast. Subscribe here and get a 25% discount when the book is released.

What Is Strategic App Production?

You produce Apps strategically if:

  1. You release new apps regularly. 
  2. Your apps model/follow popular apps on App Store. 
  3. Your app revenue overtakes production costs within a couple of months after release.
  4. Your app users rate your apps with 3+ star reviews. 
  5. Your app users’ retention rate indicates recurring users. 

To Your Success!

Vlad